How much is that doggie in the window?
The one with the waggly tail?
The Pedigree Adoption Drive is raising money and awareness to help find home for the 100,000 plus abandoned dogs in the UK.
Charlie the Dog's own abandonment story can be followed on the Youtube channel - every 25,000 views, the next stage of his story gets revealed.
And for every view of the channel - Pedigree will donate 1 pound to help fund rescue centres that, well, rescue abandoned dogs and help them find a home.
So go and watch and then feel good as a hit of dopamine seeps through your cerebellum.
How much is that doggie in the window?
I do hope that doggie's for sale.
