Drinking with the sphere
Pecha Kucha

i watched an ad


Poetry
Poetry 
Originally uploaded by erix!

Today TIGS has its first ever guest entry: a poem written by one of my rather brilliant brothers.

Laith doesn't work in the industry [he's doing a PhD in population biology] but I think the poem expresses a clear grasp of some of the issues facing advertising - another reminder, if one were needed, that consumers know exactly what's going on.

For your delectation:

i watched an ad
by Laith Yakob

i watched an ad
it made me smile
i was 10% happier for a while

i watched an ad
it was a bore
far too easy to ignore

i watched an ad
it sold with sex
indistinguishable from the next

i watched an ad
i like the tune
must remember to download it soon

i watched an ad
eliciting guilt
and mourned over the milk it spilt

i watched an ad
"call this number!"
an order i tend to cast asunder

i watched an ad
and like the rest
i denied it its request

there is no ad
that's worked on me
all brands bark up the wrong tree

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