I saw a a tweet this morning about #hashtags being rolled out on screen across television shows, which reminded me of this little film and decklet I threw together a while back.
The basic point I attempt to beat to death is that, as we've discussed before, media is one system now, which allows us to reverse the polarity, and that media definitions are assemblages of things, or, to put it another way, 'TV' may not be what we think it is, and even if it was, it probably isn't anymore.
And how there are lots of different viewpoints as to what constitutes the right consumption experience - see what David Lynch says in the video about watching movies on your internetphone - and where the boundaries lie, but that in general 'TV' benefits greatly from backchannels, extensions and participation.
[No I don't have permission to use any of these pieces of film.
If you have the power to give that permission, and this makes you sad, let me know.
Of course, that's also part of the point. Y'know? With Youtube and TV being part of one system and that.]
So, like, there are going to be lots of #hashtags# on #TV from now on.